About Ryan
Ryan Eichler is the Director of Marketing and Communications for the National Corvette Museum, with oversight of brand management and marketing for the organization. Eichler joined the National Corvette Museum in May 2023 after two decades of in-house and agency marketing experience, planning and executing integrated communications programs across a variety of consumer products and services. Forever curious about the intersection of the brand objective, consumer truth, creative idea and earned media reality, Ryan has orchestrated programs, piloted teams and found creative inspiration everywhere from a mountain summit to below deck of a cruise ship. Previously, Ryan spent more than a decade at global public relations firm Weber Shandwick, where he directed earned media and integrated marketing communications efforts for the confectionary, QSR, consumer technology and automotive categories. Often literally moving at 150 miles per hour, Ryan oversaw Weber Shandwick’s Motorsports Practice, building and managing a team focused on NASCAR, IndyCar and F1 activation, leveraging sanctioning body and team sponsorships for Unilever, Mobil 1, FedEx and Mars Chocolate/M&M’S. This included launching NASCAR’s first “Glampground” experience at Kentucky Motor Speedway for M&M’S Racing. Ryan started his career at agencies MSL and Cramer-Krasselt, along with supporting Harley-Davidson’s product communication team. To learn more about Ryan, read our news post.